Pitching Well

February 18th, 2008 by Alec McNayr

David S. RoseDid the writer’s strike push viewers to ditch TV in favor of online media?

I don’t think so, but it certainly did push investors, network execs, and entertainment media there.

Bob and I saw a big upswing in the number of pitches we’ve given in the past few months, and, as TV starts to come back, I don’t think it will go away. In fact, I think we’ll see a lot more big names attracted to internet-delivered shows, as investors try to bank on the quarterlife/sanctuary models.

I think we pitch well, because we have good ideas, a history of producing for the Web, and a good sense of design.

More than that, we are low-ego, easy-to-work-with guys who really want to do good work (and work hard at it). More than good ideas or perfect execution, at our “entry level,” we realize that people want to work with likable, good people. It’s perhaps more important than anything else.

I’ve been tracking Garr Reynolds’ Presentation Zen for a few months now, and actually just bought his new book, but today he includes some commentary from David S. Rose on pitching potential angel investors. Great advice for people (like me) pitching themselves as CEOs writers/producers for creative efforts, as well.

“Investors are going to spend the entire session attempting to determine if you are the person behind whom they should invest their money, and how you come across personally is often more important than everything else combined, including your business plan, and industry and financial projections.”


Posted in Business, Producing |

Post a Comment