Hulu’s Dastardly Plan Unfurls
May 21st, 2008 by Alec McNayrPosted in Business, Community, Online, Strategy | 1 Comment »On the same day that Hulu cracked the Top 10 web video distributor sites (with 63 million streams, mind you), it announced more syndication deals across the Web: TV.com, TV Guide, Break.com, Zap2it, BuddyTV, Flixster, and myYearbook.
I’ve long thought that Hulu’s video-watching experience and video quality was really great, but I didn’t really like navigating around the site. And as they add more nostalgic TV shows, marginally-successful movies, and sports fare, the site itself will become uncontrollably cluttered.
It seems as though Hulu itself does not want all your attention, but rather wants to lock in advertisements to their content and distribute it all over the internet. As Hulu rises out of the clutter, it seems that they want to allow you to watch your content when and wherever you want… they just want to serve the ad you watch when you’re there. Smart.
One thing that’s not so smart. I had to sit through a 30-second commercial before I could get to the “embed” code for this video. If I want to pass it along, and not watch the clip itself, it’s annoying to have to wait.
And with that, enjoy this genius: The Japanese Office on SNL.
One Response to “Hulu’s Dastardly Plan Unfurls”
By spacekicker on May 21, 2008
I agree with you. I watch stuff on there all the time, but the ad time is starting to ratchet up and get more and more annoying. PLUS, it’s hard to really find the shows I want for some reason. Bah…I liked it better when there was a bunch of thumbnails of each show. But if they put on Hardcastle and Mccormick all will be forgiven