How are CBS Sitcoms Clobbering Everyone Else?
Friday, November 21st, 2008The Hollywood Reporter headlined yesterday that CBS comedies Old Christine and Gary Unmarried hit season viewership highs this past week. I just don't get it. I want to be open to comedy and concepts that I don't get, but these ...
Posted in Comedy, Series | 1 Comment »
Working Your Way Up the New Media Pyramid
Thursday, November 20th, 2008NewTeeVee is covering a question I've been thinking about for a while now: do traditional celebrities help or hinder web series? Do you have to be (or have signed) a celebrity to make a web series work? Have ...
Posted in Business, Online, Producing, Series, Uncategorized | No Comments »
Cable Nets Up Their Marketing Game
Wednesday, November 12th, 2008Multichannel news reports on three cable network shows benefiting from creative marketing strategies: A&E's Parking Wars has used a flash game and a Facebook app to boost its profile. A&E's Paranormal State combined building-covering billboards and focused speakers to make passers-by thinking ...
Posted in Uncategorized | No Comments »



