1962, Meet 2008: Mad Men Characters are Twittering
Monday, August 25th, 2008One of my favorite shows on TV, AMC's Mad Men is getting bigger audiences in season 2, and treating them to an expanded look into the lives of the [fictional] ad world of 1962. The tone is pitch-perfect, the characters ...
Posted in Advertising, Content, Drama, Series | 3 Comments »
TeenWolf Remixed
Sunday, August 17th, 2008Hat tip to Kent Nichols for tipping me off to the LA-based sketch comedy group Summer of Tears' genius send-up of Michael J. Fox's 1985 movie TeenWolf. Great writing, editing, and sight gags (but NSFW). Summer of Tears in TeenWolf
Posted in Comedy, Content, Media, Online | 1 Comment »
Holy Applebox! ‘Mad Men’ Cast the Next NBA Dream Team?
Friday, August 8th, 2008I've heard of actors having to deal with height differences on set, but this is ridiculous. According to a rolling promo window on the Hulu home page, the cast of Mad Men are a bunch of giants. Imagine ...
Posted in Comedy, Content, Marketing, Series | No Comments »
SNLers Get in “Line”
Tuesday, August 5th, 2008The tsunami of online content can be overwhelming, so I am especially aware of online series catches and holds my attention. Bill Hader and Jason Sudeikis of SNL and other recognizable comedians team up in The Line, from Crackle.com. I had heard ...
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Stephen King’s N
Friday, August 1st, 2008When Stephen King goes online, it's newsworthy. When it's the creepiest online series I've ever seen, it's worth a mention on our site. Definitely worth a watch. Great musical score with disheartening violins and fear-inducing build-ups. Daily, 2-minute ...
Posted in Content, Drama, Online | 2 Comments »
TNT Went All-In on Lucky Chance and Busted
Wednesday, July 30th, 2008[Originally written for TubeFilter.tv.] Half advertisement, half action series, TNT’s new short-form series Lucky Chance is a high-speed romp through a what feels like a student film inspired by the fast editing style, one-liner quipping actors, and outlandish mobsters in Guy ...
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Get Your Watchmen Fix for Free on iTunes
Wednesday, July 23rd, 2008I swear that I'm not a big comic book fan (not that there's anything wrong with that), but after stumbling onto the Watchmen movie trailer, I also found a new Watchmen animated comic video series debuting on iTunes. The series takes ...
Posted in Content, Design, Online, Series | 1 Comment »
Can Magazines Solve Online Video Distribution Woes?
Monday, July 21st, 2008You might call it expensive, archaic, or lame, but the TV development process does deliver something that online video does not: a semi-accurate prediction of viewership. Sponsors are still tepid about dipped big money into online video, for fear ...
Posted in Advertising, Business, Content, Media, Metrics, Online, Series, Strategy | 1 Comment »
Batman’s Unique Trailer
Thursday, July 17th, 2008The latest Batman movie comes out tomorrow: "The Dark Knight." Surely this isn't news to you. If so, where you been? Aside from all the great buzz being hyped about this movie, there's been some great viral online marketing done. ...
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BMW Literally Launches a Car with a 30-Minute Viral Video
Friday, June 20th, 2008WSJ reported today that BMW (and their ad agency) took credit for a 30-minute mockumentary about a German town building a ramp to literally launch a new 1-Series BMW car to America. The story was leaked to blogs and traditional press, ...
Posted in Advertising, Comedy, Content, Marketing, Online, Strategy, Viral | 1 Comment »



