High School vs. College
Monday, September 28th, 2009I recently forwarded to Bob a blog post by writer Alex Epstein entitled High School Shows vs. College Shows. Since we're working on a college-themed show pitch, I thought Alex's words especially relevant: Ever noticed how few college shows there ...
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Takeaways from Tonight’s New Media Writer’s Panel
Tuesday, September 22nd, 2009Great panel discussion tonight at the Writers Boot Camp in Santa Monica. Bob and I (Alec) were lucky enough to join some great panelists, and drop some knowledge-bombs on the crowd. Some key takeaways: Create content to SERVE your ...
Posted in Our Work, Strategy, Writing | 1 Comment »
Join Alec & Bob for a New Media Panel Next Week
Tuesday, September 15th, 2009Alec McNayr and Bob Gustafson (that's us!) will be on a panel focusing on new media and screenwriting next week. The event is free, but RSVPs are required. New Media Panel Monday, September 21, 2009 7:30 PM Writers Boot Camp in Santa Monica Hosted ...
Posted in Online, Our Work, Strategy, Writing | No Comments »
Writers Boot Camp: A Look Behind the Curtain
Sunday, August 16th, 2009We posted our thoughts on the Writers Boot Camp on Script Mag earlier this month. The WBC program is a well-established writer-training facility in Los Angeles and New York. Overall, we really like their take on writing, and would encourage ...
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Video Game Writers Sound Off
Monday, February 2nd, 2009Video Game Writers Sound Off The billion-dollar industry is providing new opportunities for writers, but don’t expect your traditional writing skills to translate: video gaming is a brand new medium. By Robert Gustafson and Alec McNayr As teenagers of the 1980’s, we spent ...
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Big Names Change the Online Game
Monday, December 1st, 2008We were lucky enough to interview some big names for our latest Script Magazine article (originally appearing in the Nov/Dec 2008 issue). We originally wanted to investigate celebrities' foray into online media, and how it was damaging the opportunities ...
Posted in Comedy, Content, Online, Writing | 1 Comment »
LonelyGirl15 Creators Not So Lonely Anymore
Wednesday, October 1st, 2008We interviewed Miles Beckett and Greg Goodfried, the creators of Lonelygirl15 and Kate Modern, for the September/October 2008 issue of Script Magazine. Their new media production company EQAL recently landed $5 million in financing and a big contract with ...
Posted in Community, Content, Drama, Media, Online, Viral, Writing | No Comments »
Kenny Stevenson’s Summer Classic
Thursday, August 7th, 2008While I love touting my own work, I also enjoy checking out shows by friends and former castmates. I saw Kenny Stevenson's stage show "Have a Bitchin' Summer" last week, and it plays a few more times this month at the ...
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What’s Selling Online?
Monday, August 4th, 2008[This article originally appeared in the July/August 2008 issue of Script Magazine.] What’s Selling Online? As online entertainment matures into a viable business, is it worthwhile to sell your web series concepts to the new crop of online studios? By Robert Gustafson and ...
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Interview with quarterlife’s Marshall Herskovitz
Saturday, May 24th, 2008We interviewed writer-producer Marshall Herskovitz for the May/June 2008 issue of Script Magazine a few days before his online series quarterlife debuted on NBC. We all know what happened, but don't write off our article just yet: quarterlife's stumble ...
Posted in Business, Content, Drama, Media, Metrics, Online, Our Work, Producing, Series, Strategy, Writing | 1 Comment »



